Care for your skin.
A moment
for yourself.
Thoughtfully formulated skincare, Ethiopian black seed oil and everyday wellbeing blends. Born from our family’s needs. Here for yours.
A family-founded brand · Personal guidance from SJ
What needs a little care?
Find a ritual for your skin, body and everyday moments.
Dry & sensitive skin
Nourishing botanical care for skin that feels dry, tight or sensitive. Explore gentle daily rituals that help support your skin’s moisture barrier.
Inner wellness
Make space for a consistent daily ritual with Ethiopian black seed oil and everyday wellbeing blends. Explore ingredients, formats and directions before you choose.
Muscle & joint comfort
Create a comforting massage ritual for your body after busy days or physical activity. Explore botanical oils and choose the format that suits your routine.
Facial nourishment
Find a facial oil for your skin’s changing needs. Explore ELANURA formulas, their ingredients and how to introduce them into your daily routine.
Calmer moments
Turn an everyday pause into a small moment of care. Discover aromatic blends and simple rituals to enjoy at home, at work or on the go.
A good place to begin.
When your skin
needs extra kindness.
A water-free blend of botanical oils, oat lipids and a ceramide complex, designed to nourish dry skin and support its moisture barrier.
First 50 ml bottle eligible for our 14-Day Promise. Eligibility requirements and terms apply.
“We do not offer
to others what
we cannot use.”
SJ
Founder & formulator, Furaha Naturels
It started with
our son’s skin.
When Yusuf’s skin challenges began in his first month, our family started searching for ways to make his everyday care more comfortable.
That experience led me to formulate, bringing together my background in molecular biology and medical biotechnology with training in cosmetic formulation.
Today, those personal beginnings still shape Furaha Naturels: thoughtfully chosen ingredients, honest expectations and someone you can speak to about your routine.
Meet SJ & read our story ↗Rooted in botanicals.
Guided by curiosity. Made personal.
Look beyond
the label.
Origin matters. So does understanding what a test report actually tells you.
Explore our black seed oil, its Ethiopian sourcing story and the available supplier documentation before choosing your bottle.
Explore the oil & its sourcing ↗
Little rituals. Real experiences.
“Alhamdhulillah. One of the best oils for night ritual. I wake up to a hydrated and brightened skin.”Mariam HarihtCustomer review · 6 May 2026
“I ordered from Bulgaria and beeing so far I got all the support I needed to receive the products I wanted!”KrasimirCustomer review · 29 June 2026
Individual customer experiences. Results and preferences vary.
Talk to the person
behind your care.
Your purchase includes a complimentary 90-minute product guidance call with SJ, followed by four weeks of WhatsApp or email support. Ask about application, your routine and what to realistically expect.
Ask about your product call ↗Optional and subject to availability. Product guidance does not replace medical advice.
A little understanding
goes a long way.
Ingredient stories and practical guides to help you choose.
Before you begin.
Where should I start if my skin feels dry and sensitive?
Explore the EXZEMAS collection and review each product’s ingredients and directions. Introduce one new product at a time and patch test as directed. If you have a diagnosed skin condition, seek advice from your healthcare professional about your routine.
How can I learn more about the black seed oil?
Visit the black seed oil product page for the origin story, product details and available supplier documentation. Check which sample and batch any laboratory report covers.
Can I ask for help with my products?
Yes. Contact SJ after your purchase to ask about your complimentary product guidance call and follow-up support. This is practical product guidance, rather than medical advice.
Do you ship outside Singapore?
Yes. Free shipping is available on eligible orders over SGD 120 in Singapore and Malaysia, and over SGD 250 internationally. See the store’s shipping policy and checkout for destination availability, charges and delivery details.