Care for your skin.
A moment
for yourself.
Thoughtfully formulated skincare, Ethiopian black seed oil and everyday wellbeing blends. Born from our family’s needs. Here for yours.
A family-founded brand · Personal guidance from SJ
What needs a little care?
Find a ritual for your skin, body and everyday moments.

Dry, sensitive & eczematous skin
Nourishing botanical care for skin that feels dry, tight, sensitive or prone to eczema. Explore gentle daily routines that help support your skin’s moisture and barrier repair.
Explore Skin & Barrier Care
Your daily inner-wellness routine
Looking for a simple way to make holistic wellbeing part of your day? Explore Ethiopian black seed oil and Nigellive™ to find a daily ritual that fits your routine and supports your immune system.
Enhance Your Inner Wellness
Tired muscles & stiff-feeling joints
For days when your muscles feel tired or your joints feel stiff—after activity, long hours at a desk or everyday demands. Explore botanical massage oils for your body-care routine.
Explore Muscle & Joint Care
Facial skin needing nourishment?
For sensitive facial skin that feels dry, looks dull, needs a little extra nourishment and is prone to acne breakouts. Explore ELANURA Essence face oils for soft, supple, healthy-looking skin.
Find Your Face Oil
Busy days & moments of overwhelm
For moments when your mind feels busy and you want to pause. Explore portable aromatherapy blends to bring a comforting scent to your everyday rituals.
Explore Emotional SupportsA good place to begin.
“We do not offer
to others what
we cannot use.”
SJ, Founder & Formulator, Furaha Naturels
It started with
our son’s skin.
When Yusuf’s skin challenges began in his first month, our family started searching for ways to make his everyday care more comfortable.
That experience led me to formulate, bringing together my background in molecular biology and medical biotechnology with training in cosmetic formulation.
Today, those personal beginnings still shape Furaha Naturels: thoughtfully chosen ingredients, honest expectations and someone you can speak to about your routine.
Meet SJ & read our story ↗Rooted in botanicals.
Guided by curiosity. Made personal.
Look beyond
the label.
Origin matters. So does understanding what a test report actually tells you.
Explore our black seed oil, its Ethiopian sourcing story and the available supplier documentation before choosing your bottle.
Explore the oil & its sourcing ↗
Little rituals. Real experiences.
"Sekarang Mak saya tidak guna lagi minyak angin lain cuma Tensease aje. (Now my mum doesn't use any other minyak angin, only Tensease.)"Nora AzizCustomer review · 19 Nov 2024
"The first real black seed oil with the strongest taste I have tested."Krasimir, BulgariaCustomer review · 29 June 2026
"When we got this, he immediately applied the cream and the first word from him was, "Wah!!! This works!"Nureen RoyaniCustomer review · 19 November 2024
"Since my daughter developed eczema, I've tried countless lotions to moisturize her skin and ease her symptoms, but none seemed to work—until we found this one."DewiCustomer review · 28 June 2025
“Alhamdhulillah. One of the best oils for night ritual. I wake up to a hydrated and brightened skin.”Mariam HarihtCustomer review · 6 May 2026
“I ordered from Bulgaria and beeing so far I got all the support I needed to receive the products I wanted!”KrasimirCustomer review · 29 June 2026
Individual customer experiences. Results and preferences vary.
Your next step comes with someone to talk to.
Caring for eczema-prone skin can leave you with plenty of questions. You don’t have to work through them alone.
After purchasing and trying your EXZEMAS™ product, you can book a complimentary 90-minute Eczema Clarity Session with SJ. Together, we’ll explore your current skincare routine, what you’ve tried and your experience with EXZEMAS™, so you can feel clearer about your next steps.
Your session is followed by one month of WhatsApp support to help you put your routine into practice and ask follow-up questions.
Prefer to book a session without purchasing EXZEMAS™? Standalone Eczema Clarity Sessions are available at SGD 199 per session.
Complimentary sessions are available after purchasing and trying an eligible EXZEMAS™ product. See our Guarantee & Complimentary Support Policy for eligibility and booking terms. Sessions provide education and guidance, not medical diagnosis or treatment.
A little understanding
goes a long way.
Ingredient stories and practical guides to help you choose.

Eczema-Prone Skin Needs More Than Moisture
Read the guide ↗
The Science Behind Eczema: Unravelling the Mysteries of a Common Skin Condition
Read the guide ↗
Black Seed Oil 101: The Science, the dosage, and more...
Read the guide ↗Before you begin.
Where should I start if my skin feels dry and sensitive?
Explore the EXZEMAS collection and review each product’s ingredients and directions. Introduce one new product at a time and patch test as directed. If you have a diagnosed skin condition, seek advice from your healthcare professional about your routine.
How can I learn more about the black seed oil?
Visit the black seed oil product page for the origin story, product details and available supplier documentation. Check which sample and batch any laboratory report covers.
Can I ask for help with my products?
Yes. Contact SJ after your purchase to ask about your complimentary product guidance call and follow-up support. This is practical product guidance, rather than medical advice.
Do you ship outside Singapore?
Yes. Free shipping is available on eligible orders over SGD 120 in Singapore and Malaysia, and over SGD 250 internationally. See the store’s shipping policy and checkout for destination availability, charges and delivery details.




